At Karmaback, we recently improved our entire setup flow to require just 2 clicks. Yah it's not 1 yet.. (we're working on it!)... but its a huge improvement. Companies can now setup a fully functional, completely operational, fully hosted Sweepstakes for Facebook or Twitter or Web or all three, in 2 clicks. Nice.
How did we do it? Easy Default Settings. Simplified setup process... and most of all, the "Save" button. (see screenshot below)
Setting up a Viral and Social Sweepsakes to run in your Facebook Fanpage or Twitter Feed couldn't be more easier that it is now! Well maybe a tiny bit easier... we want to get it down to 1 Click... we're working on that. Maybe we'll call the 1 button "Easy".