Harlan T. Beverly writes from Austin, Texas about Entrepreneurship, Marketing and Business for Engineers and Other Logical Thinkers.
Tuesday, July 13, 2010
Entrepreneurship: Does early revenue matter?
I define early revenue is the money your business makes before or shortly after a first serious investment. In the old days, many companies started up and raised money with no plans for early revenue. These were R&D type business where the R or the D was going to take several years AFTER the investment. In the information age, and post-bubble(s), I sense something has changed. Investors seem less likely to invest in businesses without Early Revenue. Do you agree?
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